Peter Sandiford

Dr Peter Sandiford

Senior Lecturer

School of Management

College of Business and Law

Eligible to supervise Masters and PhD - email supervisor to discuss availability.

I lecture in Organisational Behaviour and Management and joined the Business School in July 2012. Before this I worked in a number of universities in the United Kingdom and Hong Kong. My previous career focused on Hospitality, working in hotels, restaurants and bars internationally, although I also have experience in accounts and sales.My current teaching includes International Management, Organisational Behaviour and Research Methodology. My research can be broadly categorised as the sociological analysis of work and hospitality. My earlier work focused more on the tourism sector and this has led to an interest in the nature of service work and interactions between server and served. My PhD explored the emotionality of work in English public houses (pubs) and this is developing into a broader based exploration of the role of such pubs in modern society.My research is mostly ethnographic in nature, seeking to learn and research through personal experience. My participant observation has taken multiple forms, as outsider-resident in a Hong Kong village, as employee in a chain of public houses and (of course) as a ‘local’ customer in village pubs and as a volunteer in conservation.I have supervised students at Honours, Masters and Doctoral levels across a wide range of subjects. I am currently interested in supervising new students researching Emotion in Organisations, working in Hospitality and Pubs, graduate transitions (to work or further study) and work-based learning/internships, normally using qualitiative methods.

My research can be broadly categorised as the sociological analysis of work and hospitality. My earlier work focused more on the tourism sector and this has led to an interest in the nature of service work and interactions between server and served. My PhD explored the emotionality of work in English public houses (pubs) and this is developing into a broader based exploration of the role of such pubs in modern society.



My research is mostly ethnographic in nature, seeking to learn and research through personal experience. My participant observation has taken multiple forms, as outsider-resident in a Hong Kong village, as employee in a chain of public houses and (of course) as a ‘local’ customer in village pubs and as a volunteer in conservation.



 

Date Position Institution name
2012 - ongoing Senior Lecturer in Organisational Behaviour University of Adelaide
2007 - 2012 Senior Lecturer in Organisational Behaviour and HRM Manchester Metropolitan University
2003 - 2007 Senior Lecturer in Organisational Behaviour and HRM Leeds Metropolitan University
2001 - 2003 Lecturer in Organisational Behaviour and HRM University College Northampton

Date Institution name Country Title
2003 University College Northampton United Kingdom Postgraduate Certificate in Teaching in Higher Education
1999 - 2004 Oxford Brookes University United Kingdom PhD
1995 - 1997 The Hong Kong Polytechnic University Hong Kong MPhil
1994 - 1996 Chartered Institute of Marketing United Kingdom Postgraduate Diploma in Marketing
1990 - 1994 City College United Kingdom BA (Hons) Hospitality Management

Year Citation
2021 Agarwal, A., & Sandiford, P. (2021). Fictionalizing dialogue: Interpretative Phenomenological Analysis in organizational research. Qualitative Research in Organizations and Management, 16(1), 218-236.
DOI Scopus7 WoS5
2021 Sandiford, P. (2021). Volunteer tourists as scientifically aware environmental citizens: citizen science within an Australian non-governmental organization. Australasian Journal of Environmental Management, 28(3), 248-266.
DOI Scopus2 WoS4
2020 Sandiford, P. J., & Green, S. (2020). “It’s my passion and not really like work”: balancing precarity with the work-life of a volunteer team leader in the conservation sector. Work, Employment and Society, 35(3), 595-605.
DOI Scopus8 WoS7
2019 Sandiford, P. J., & Peter, D. (2019). The pub as a habitual hub: Place attachment and the Regular customer. International Journal of Hospitality Management, 83, 266-273.
DOI Scopus17 WoS16
2019 Sandiford, P. J. (2019). The third place as an evolving concept for hospitality researchers and managers. Journal of Hospitality and Tourism Research, 43(7), 1092-1111.
DOI Scopus16 WoS14
2018 Clare, C., Wright, G., Sandiford, P., & Paucar-Caseras, A. (2018). Why should I believe this? Deciphering the qualities of a credible online customer review. Journal of Marketing Communications, 24(8), 823-842.
DOI Scopus18
2016 Atkinson, C., & Sandiford, P. (2016). An exploration of older worker flexible working arrangements in smaller firms. Human Resource Management Journal, 26(1), 12-28.
DOI Scopus54 WoS44
2014 Sandiford, P., & Divers, P. (2014). The English public house as a 21st century socially responsible community institution. International Journal of Hospitality Management, 41, 88-96.
DOI Scopus12 WoS10
2014 Davies, H., & Sandiford, P. (2014). Legitimate peripheral participation by sandwich year interns in the national health service. Journal of Vocational Education and Training, 66(1), 56-73.
DOI Scopus6 WoS4
2013 Sandiford, P., & Seymour, D. (2013). Serving and consuming: drink, work and leisure in public houses. Work Employment and Society, 27(1), 122-137.
DOI Scopus18 WoS16
2011 Sandiford, P., & Seymour, D. (2011). Reacting to the demands of service work: emotional resistance in the Coaching Inn Company. Service Industries Journal, 31(8), 1195-1217.
DOI Scopus14 WoS11
2011 Sandiford, P., & Divers, P. (2011). The public house and its role in society's margins. International Journal of Hospitality Management, 30(4), 765-773.
DOI Scopus13 WoS12
2010 Sandiford, P., & Seymour, D. (2010). Exploring public house employee's perceptions of their status: a UK case study. Service Industries Journal, 30(7), 1063-1076.
DOI Scopus7 WoS7
2007 Sandiford, P., & Seymour, D. (2007). A discussion of qualitative data analysis in hospitality research with examples from an ethnography of English public houses. International Journal of Hospitality Management, 26(3), 724-742.
DOI Scopus30
2007 Sandiford, P., & Seymour, D. (2007). The concept of occupational community revisited: analytical and managerial implications in face-to-face service occupations. Work Employment and Society, 21(2), 209-226.
DOI Scopus25 WoS24
2005 Seymour, D., & Sandiford, P. (2005). Learning emotion rules in service organizations: Socialization and training in the UK public-house sector. Work Employment and Society, 19(3), 547-564.
DOI Scopus63 WoS50
2002 Sandiford, P. J., & Seymour, D. (2002). Emotional Labor in Public Houses: Reflections on a Pilot Study. Journal of Hospitality and Tourism Research, 26(1), 54-70.
DOI Scopus16
1998 Sandiford, P. J., & ap, J. (1998). The Role of Ethnographic Techniques in Tourism Planning. Journal of Travel Research, 37(1), 3-11.
DOI Scopus17

Year Citation
2025 Sandiford, P. J., & Schührer, S. (2025). Exploring Research Methodology and Research Design. P. J. Sandiford, & S. Schührer (Eds.), Edward Elgar Publishing.
DOI
2019 Organisational Behaviour (2019). .

Year Citation
2025 Sandiford, P. J., & Schührer, S. (2025). A negotiated/personal perspective and overview of research philosophy. In Exploring Research Methodology and Research Design (pp. 10-19). Edward Elgar Publishing.
DOI
2025 Schührer, S., & Sandiford, P. J. (2025). Business research in practice. In Exploring Research Methodology and Research Design (pp. 20-30). Edward Elgar Publishing.
DOI Scopus1
2025 Sandiford, P. J., & Schührer, S. (2025). Conclusion: a final note from the editors. In Exploring Research Methodology and Research Design (pp. 181-186). Edward Elgar Publishing.
DOI
2025 Sandiford, P. J. (2025). Philosophical concept creep or conceptual fragmentation in methodology. In Exploring Research Methodology and Research Design (pp. 31-42). Edward Elgar Publishing.
DOI
2025 Sandiford, P. J., & Schührer, S. (2025). Introduction to Exploring Research Methodology and Research Design. In Exploring Research Methodology and Research Design (pp. 2-9). Edward Elgar Publishing.
DOI
2020 Sandiford, P. J., Agarwal, A., & Wells, R. (2020). Three scholars at work: making sense of the twenty-first-century academy. In M. Antoniadou, & M. Crowder (Eds.), Modern Day Challenges in Academia: Time for a Change (pp. 44-65). United Kingdom: Edward Elgar Publishing.
DOI
2018 Antoniadou, M., Sandiford, P., Wright, G., & Alker, L. (2018). Workplace fear: a phenomenological exploration of the experiences of human service workers. In L. Petitta, C. Hartel, N. Ashkanasy, & W. Zerbe (Eds.), Individual, Relational, and Contextual Dynamics of Emotions (Vol. 14, pp. 271-297). Bingley, UK: Emerald Group Publishing Limited.
DOI Scopus3 WoS2
2015 Sandiford, P. (2015). Participant observation as ethnography or ethnography as participant observation in organizational research. In K. Strang (Ed.), The Palgrave Handbook of Research Design in Business and Management (pp. 411-443). New York: Palgrave MacMillan.
DOI Scopus15
2015 Antoniadou, M., Sandiford, P., Wright, G., & Alker, L. (2015). Understanding lecturers’ perceptions of workplace fear: an interpretive study in the Cypriot Higher Education context. In C. Härtel, W. Zerbe, & N. Ashkanasy (Eds.), New Ways of Studying Emotions in Organizations (Vol. 11, pp. 51-79). Bingley, UK: Emerald Group Publishing Limited.
DOI Scopus1

Year Citation
2022 Liu, P., & Sandiford, P. (2022). Professional working mothers’ experience of COVID-19 in South Australia: an Interpretative Phenomenological Analysis. In Professional working mothers’ experience of COVID-19 in South Australia: an Interpretative Phenomenological Analysis. Gold Coast.
2021 Prak, T., Sandiford, P., & Schuhrer, S. (2021). Cognitive development in the transition from higher education to work through the lens of Zone of Proximal Development: Interpretative Phenomenological Analysis. In Proceedings of the 34th Annual Australian & New Zealand Academy of Management Conference (ANZAM 2021) (pp. 637-653). Edith Cowan Univeristy: Australian and New Zealand Academy of Management.
2019 Agarwal, A., Sandiford, P., & Wells, S. (2019). Exploring the ‘X Factor’ to Excavate the Value of an MBA. In Academy of Management Proceedings Vol. 2019 (pp. 18947). Academy of Management.
DOI
2016 Sandiford, P. (2016). Conservation tourism and the citizen scientist. In Paper presented at EuroCHRIE 2016 Conference (pp. 1-7). Budapest, Hungary.
2014 Clare, C., Wright, G., Sandiford, P., & Paucar-Caseras, A. (2014). Why should I believe this? Deciphering the qualities of a credible online customer review. In Proceedings of British Academy of Management 2014 Conference: The role of the business school in supporting economic and social development (pp. 130). Belfast, UK: British Academy of Management.
2011 Sandiford, P., & Divers, P. (2011). The public house as a 21st Century community institution. In S. Jameson, & K. Johnson (Eds.), Council for Hospitality Management Education Conference 2011 (pp. 5 pages). United Kingdom: Council for Hospitality Management Education.

Year Citation
2021 Sandiford, P. (2021). Habitus across two fields: Making sense of blurred work-life practice in hospitality and volunteering. Poster session presented at the meeting of Abstracts of the Work, Employment and Society Conference: Connectedness, Activism and Dignity at work in a Precarious Era (WES 2021). United Kingdom: SAGE.
2015 Atoniadou, M., Sandiford, P. J., Wright, G., & Alker, L. (2015). The power of Greek ancient philosophy in studying workplace emotions: a theoretical discussion based on some empirical findings from Cyprus. Poster session presented at the meeting of Second Annual Conference of The European Philosophical Society for the Study of Emotions (EPSSE). Edinburgh, Scotland.
2014 Clare, C., Wright, G., Paucar-Caseres, A., Sandiford, P. J., & Sandiford, P. J. (2014). “Did this help”? Understanding the qualities of helpful online customer reviews: A qualitative exploration of receiver perspectives. Poster session presented at the meeting of Proceedings of the Second International Conference of Contemporary Marketing Issues 2014.
2013 Antonadou, M., & Sandiford, P. J. (2013). Exploring discrete emotions in Higher Education,. Poster session presented at the meeting of 31th International Labour Process Conference (ILPC). Rutgers University, New York.
2012 Antoniadou, M., & Sandiford, P. J. (2012). Nine months of emotions: A phenomenological exploration of Cypriot academics’ emotionality. Poster session presented at the meeting of Book of Abstracts Eighth International Conference on Emotions and UQAM, Helsinki, Finland. Helsinki, Finland: UQ Business School.

My Uni of Adelaide teaching and course coordination includes the following:

Organisational Behaviour II (Undergraduate)

Managing Across Cultures III (Undergraduate)

Research Methodology (Honours and Master of Business Research)

Advanced Theory: Management; Marketing; International Business (Honours and Master of Business Research)

Managing Contemporary Organisations (Master of Business Administration)

Date Role Research Topic Program Degree Type Student Load Student Name
2025 Co-Supervisor An exploration of the employment relationship of academics in Higher education the South Australian context Doctor of Philosophy Doctorate Full Time Ms Jean-Marie See
2025 Co-Supervisor An exploration of the employment relationship of academics in Higher education the South Australian context Doctor of Philosophy Doctorate Full Time Ms Jean-Marie See
2024 Co-Supervisor Business Strategic Management in the 21st Century - Is the Primary Focus still on Shareholder Value? Doctor of Philosophy Doctorate Full Time Mr Robert John Armstrong
2024 Co-Supervisor Business Strategic Management in the 21st Century - Is the Primary Focus still on Shareholder Value? Doctor of Philosophy Doctorate Full Time Mr Robert John Armstrong
2023 Co-Supervisor Work flexibility, work-life enrichment and gender equality. Doctor of Philosophy Doctorate Part Time Ms Linda Magin
2023 Co-Supervisor Work flexibility, work-life enrichment and gender equality. Doctor of Philosophy Doctorate Full Time Ms Linda Magin
2014 Co-Supervisor The Assessment and Management of Human Resource Risk for Personnel Deployed on International Operations Doctor of Philosophy Doctorate Part Time Mr Mark Golsby
2014 Co-Supervisor The Assessment and Management of Human Resource Risk for Personnel Deployed on International Operations Doctor of Philosophy Doctorate Full Time Mr Mark Golsby

Date Role Research Topic Program Degree Type Student Load Student Name
2023 - 2025 Co-Supervisor Psychological Safety Experiences Among Community Service Professionals: An Interpretative Phenomenological Analysis Master of Philosophy Master Full Time Ms Aya Jabareen
2017 - 2019 Principal Supervisor From Community Artist to Leadership Bricoleur Doctor of Philosophy Doctorate Full Time Ms Lisa Jane Philip-Harbutt
2017 - 2021 Principal Supervisor Understanding the Value of an MBA by Exploring the Perspectives MBA Students and Graduates Have of Their MBA: An Interpretative Phenomenological Analysis Doctor of Philosophy Doctorate Full Time Dr Ankit Agarwal
2013 - 2018 Co-Supervisor Power Dynamics and Knowledge Sharing: Towards Quality Holistic Dementia Care Doctor of Philosophy Doctorate Full Time Mrs Oluwafunmilola Oluwaseun Oreoluwa

Date Role Research Topic Location Program Supervision Type Student Load Student Name
2009 - 2013 Co-Supervisor Understanding the factors that influence the effectiveness of online customer reviews: A thematic analysis of receiver perspectives Manchester Metropolitan University - Doctorate Full Time Carl Clare
2009 - 2013 Principal Supervisor An exploration of the emotional experiences of Cypriot academics Manchester Metropolitan University - Doctorate Full Time Marilena Antoniadou
2007 - 2013 Co-Supervisor Employability and the demand for labour in hotels after the introduction of the PBS Manchester Metropolitan University - Doctorate Part Time Steve Mansfield

Date Role Committee Institution Country
2015 - ongoing Member Faculty Academic Progress Review Committee University of Adelaide -
2015 - ongoing Member SCHOOL OF MARKETING AND MANAGEMENT RESEARCH COMMITTEE University of Adelaide -
2013 - ongoing Co-Chair Honours MBR Sub-committee University of Adelaide Australia

Date Role Editorial Board Name Institution Country
2020 - ongoing Editor International Journal of Doctoral Studies Informing Science Institute United States
2017 - ongoing Associate Editor International Journal of Doctoral Studies - -
2011 - ongoing Board Member Administrative Sciences - -

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