You-Il Lee

Research Interests

Business and Management International Business Political economy and social change

Prof You-Il Lee

Dean of Programs (Management & Marketing)

School of Management

College of Business and Law

Eligible to supervise Masters and PhD - email supervisor to discuss availability.

Available For Media Comment.

Professor You-il Lee is Professor of International Business in the School of Management, College of Business and Law, Adelaide University. He provides academic leadership across international business, management, and multidisciplinary business education, with a strong commitment to curriculum innovation, international engagement, industry collaboration, and experiential learning.
 
Professor Lee's research focuses on international business, comparative political economy, and geoeconomics, with particular expertise in foreign direct investment (FDI), state–market relations, East Asian capitalism, and Australia's economic engagement with Asia. Drawing on institutional and comparative political economy perspectives, his research examines how governments, multinational enterprises, and international investment shape industrial development, economic transformation, and regional integration, with a particular focus on the Korean Peninsula, Northeast Asia, and the Asia-Pacific region.
 
He has published extensively in leading international journals and with major academic publishers. His authored and co-authored Routledge research monographs include The Political Economy of Foreign Direct Investment in Korea: Evolution, Dynamics and Contradictions (2025), Cross-Cultural Challenges of Managing "One Belt One Road" Projects (2022), The Korean Economy: From Growth to Maturity (2019), and The Political Economy of New Regionalism in Northeast Asia (2018). Building on this programme of research, his latest sole-authored research monograph, Geoeconomics and East Asian Capitalism: Foreign Direct Investment in Korea and China, is under contract with Routledge and will be published in the Frontiers of Geoeconomics, Geopolitics and Sustainability book series.
 
Professor Lee has led and contributed to externally funded research projects and international partnerships and has played a significant role in academic leadership, curriculum reform, accreditation, and quality assurance. He supervises higher degree by research (HDR) candidates in international business, comparative political economy, and related fields.

International business; comparative and global political economy; foreign direct investment (FDI); geoeconomics and East Asian capitalism; Australia–Asia economic relations; and regional economic integration.

Year Citation
2022 Mukhtar, A., Zhu, Y., Lee, Y. I., Bambacas, M., & Cavusgil, S. T. (2022). Challenges confronting the 'One Belt One Road' initiative: social networks and cross-cultural adjustment in CPEC projects. International Business Review, 31(1, article no. 101902), 1-16.
DOI Scopus28 WoS22
2021 Lee, R., & Lee, Y. I. (2021). The role of nation brand in attracting foreign direct investments: a case study of Korea. International Marketing Review, 38(1), 124-140.
DOI Scopus26 WoS16
2018 Lee, Y. I. (2018). Korea has Seoul much more to offer in SA. The Advertiser, 21 April, 1.
2015 Lee, Y. I., & Lee, K. T. (2015). Economic nationalism and globalization in South Korea: a critical insight. Asian perspective, 39(1), 125-151.
DOI Scopus21 WoS11
2015 Hong, J. L., & Lee, Y. I. (2015). Transformation of financial services in northeast Asian banks: an unexpected, but pleasant, cultural surprise. The world financial review, (January-February 2015), 13-16.
2014 Lee, K. T., Lee, Y. I., & Lee, R. (2014). Economic nationalism and cosmopolitanism: a study of interpersonal antecedents and differential outcomes. European journal of marketing, 48(5/6), 1133-1158.
DOI Scopus26 WoS19
2014 Hong, J. K., & Lee, Y. I. (2014). Bancassurance in East Asia: cultural impact on customers' cross-buying behaviour. Journal of financial services marketing, 19(3), 234-247.
DOI Scopus8 WoS7
2014 Lee, K. T., & Lee, Y. I. (2014). Effects of informational influence and normative influence on consumers' preference for domestic products: an empirical study on Korean consumers' preference for domestic cars. Multinational enterprise academy journal, 7, 41-62.
2012 Hong, J. K., & Lee, Y. I. (2012). Determinants of cross-buying intentions in banking services in collectivistic culture. International journal of bank marketing, 30(5), 328-358.
DOI Scopus27 WoS19
2010 Lee, Y. I. (2010). Foreign direct investment in post-crisis Korea : European investors and 'mismatched globalization'. Pacific affairs, 83(1), E7-E8.
2010 Lee, Y. I., & Kim, W. S. (2010). South Korea's meandering path to globalisation in the late twentieth century. Asian studies review, 34(3), 309-327.
DOI Scopus16 WoS13
2008 Lee, Y. I., & Kim, W. S. (2008). Korea's FDI-led economic liberalism: a critical view. Asian perspective, 32(1), 165-192.
Scopus3 WoS6
2007 Kim, W. S., & Lee, Y. I. (2007). Challenges of Korea's foreign direct investment-led globalization : multinational corporations' perceptions. Asia Pacific business review, 13(2), 163-181.
DOI Scopus9
2005 Kim, W. S., & Lee, Y. I. (2005). The Chill Wind of Korean Xenophobia. Far Eastern Economic Review.
2004 Lee, Y. I. (2004). MNCs' perception on the feasibility of South Korea as a business hub of Northeast Asia. Asian Academy of Management Journal.
2003 Lee, Y. I., & Hobday, M. (2003). Korea's new gobalisation strategy: can Korea become a business hub in northeast Asia. Management Decision, 41(5), 498-510.
DOI Scopus16
1999 Lee, Y. I. (1999). Political economy of Korean and Japanese foreign direct investment. JOURNAL OF CONTEMPORARY ASIA, 29(4), 462-493.
DOI WoS4
1995 Shin, Y. H., & Lee, Y. I. (1995). Korean direct investment in Southeast Asia. Journal of Contemporary Asia, 25(2), 179-196.
DOI Scopus13 WoS4

Year Citation
2025 Lee, Y. I., Lee, R., & Jang, Y. J. (2025). The political economy of foreign direct investment in Korea: evolution, dynamics and contradictions (1 ed.). UK: Routledge.
DOI Scopus1
2023 Lee, Y. I., & Shin, S. C. (Eds.) (2023). Proceedings of ASK2023: Australian Symposium on Teaching and Learning a Heritage Language: Perspectives of Korean Communities in Multicultural Societies. Australia: University of South Australia.
2022 Mukhtar, A., Zhu, Y., Lee, Y. I., Bambacas, M., & Cavusgil, S. T. (2022). Cross-cultural challenges of managing 'One Belt One Road' projects: the experience of China-Pakistan economic corridor. UK: Routledge.
DOI Scopus4 WoS5
2022 Lee, Y. I., & Shin, S. C. (Eds.) (2022). Proceedings of ASK2022 - Australian Symposium of Korean Communities and Language Development. Australia: University of South Australia.
DOI
2019 Lee, Y. I., & Shin, S. C. (Eds.) (2019). Proceedings of ASK2019: Australian Symposium of Korean Communities, Bilingual Practices and Cultural Identities. Australia: University of South Australia.
2019 Lee, Y. I., & Lee, R. (2019). The Korean economy: from growth to maturity. UK: Routledge.
DOI Scopus6
2018 Lee, C. J., Lee, Y. I., Benson, J., Zhu, Y., & Jang, Y. J. (2018). The political economy of new regionalism in Northeast Asia: dynamics and contradictions. UK: Routledge.
2018 Lee, Y. I., Shin, S. C., & Song, C. (Eds.) (2018). Korean migration and language matters: proceedings of 2018 Australian symposium on Korean migration and language matters. Australia: Australian Symposium on Korean Migration and Language Matters.
2017 Lee, Y. I., & Shin, S. C. (Eds.) (2017). Korean language as socio-educational resources. Adelaide, South Australia: University of South Australia.
2017 Hong, J. K., & Lee, Y. I. (2017). The influence of national culture on customers' cross-buying intentions in Asian banking services : evidence from Korea and Taiwan. UK: Routledge.
DOI
2014 Hong, J. K., & Lee, Y. I. (2014). The influence of national culture on customers' cross-buying intentions in Asian banking services: evidence from Korea and Taiwan. UK: Routledge.
DOI Scopus5
2010 Hwang, S., Lee, Y. I., Kim, W. S., & Lee, M. (2010). Gyeonggi-do's R & D intensive foreign direct investment: performance and policy issues. Korea: Gyeonggi Research Institute.
2007 Lee, Y. I., & Kim, W. S. (2007). The Korean economy : the challenges of FDI-led globalization (First edition ed.). Cheltenham, UK: Edward Elgar.
2003 Lee, Y. I. (2003). From evolution to revolution : Korea's new market environment. Aldershot, UK: Ashgate.

Year Citation
2018 Lee, Y. I. (2018). The evolution of Korean political economy: from growth to maturity. In European Association for Evolutionary Political Economy (EAEPE) 2018 online proceedings (pp. 1-12). Italy: European Association for Evolutionary Political Economy.
2017 Lee, Y. I., & Lee, C. J. (2017). Political economy of new regionalism in Northeast Asia: dynamics and contradictions. In EAEPE 2017 online proceedings (pp. 1-20). Italy: European Association for Evolutionary Political Economy.
DOI Scopus1
2015 Lee, Y. I. (Ed.) (2015). Korean Studies beyond Australasia: conference proceedings. In Proceedings of the Korean studies association of Australiasia (KSAA). Australia: Korean Studies Association.
2013 Lee, Y. I., Benson, J., & Zhu, Y. (2013). Economic clustering in Northeast Asia (China, Japan and Korea): strategic implications for Australia. In Dynamic Korea in a transforming Asia: opportunities and challenges for South Korean development (pp. 1-10). The Netherlands: Copenhagen Business School.
2012 Lee, Y. I., & Hong, J. K. (2012). Comparative study on the influence of collectivism on customers' cross-buying intentions in the Asian banking services: case of Korea and Taiwan. In H. Rammal (Ed.), Fusion or fracturing? Implications for international business: proceedings of the ANZIBA Annual Conference 2012,. Australia: Australia and New Zealand International Business Academy.
2011 Lee, Y. I., & Lee, K. (2011). Globalization and economic nationalism in South Korea: a critical view. In Proceedings of the 7th KSAA biennial conference: Korean studies in the era of global partnership (pp. 1-18). Sydney, Australia: Korean Studies Association of Australasia.
2007 Lee, Y. I. (2007). The paradox of Korean globalisation. In Proceedings of the 10th International Business Conference on Society for Global Business and Economic Development (SGBED). Japan: Society for Global Business and Economic Development.
2006 Lee, Y. I. (2006). Is Korea successfully integrated into global Economy? A critical view of Korea's foreign direct investment policy. In IFSAM 8th World Congress. Berlin, Germany.
2006 Lee, Y. I. (2006). Korea's foreign direct investment policy a critical view. In 5th Academy of Management Conference 2006. Tokyo, Japan: Asia Academy of Management.
2005 Lee, Y. I. (2005). Political Economy of Korea's New Globablization Strategy: Strategic Implications for MNCs. In 9th International Conference on Global Business & Economic Development. Seoul, Korea.
2004 Lee, Y. I. (2004). Dynamics and contradictions of the Korean Market. In SAM/IFSAM 2004 Conference : Management in a world of diversity and change. Göteboeg, Sweden.
2002 Lee, Y. I. (2002). MNCs' Perception on Feasibility of Korea's Emergence as a Business Hub in Northeast Asia. In Australia-New Zealand International Business Academy (ANZIBA) Annual Conference. Brisbane, Australia.
2001 Huang, C., & Lee, Y. I. (2001). E-nabling Product Development in the Australian Machinery Industry: An Exploratory Examination. In The 4th Interntional Conference on Management. Xian, China.
External research funding (2015–2025)

Secured AUD $740k+ in competitive research funding within an external funding portfolio exceeding AUD $1.37m, including major grants from Korean government agencies (Academy of Korean Studies), the Department of Foreign Affairs and Trade (Australia–Korea Foundation; New Colombo Plan Mobility Program), the One Asia Foundation, and Australian industry R&D bodies, including the Grape and Wine Research and Development Corporation.

Research Supervision (Doctoral)
  • 8 PhD completions: 5 as Principal Supervisor and 3 as Co-Supervisor.
  • Supervision areas include international business, political economy, foreign direct investment (FDI), globalisation and regionalism, cross-cultural management, strategy, and Asia-Pacific studies.
Courses Developed and Taught
  • International Business in the Asia-Pacific
  • Business across Asian Communities
  • Global Business Environment
  • Cross-Cultural Management
  • International Business

 

Date Role Research Topic Program Degree Type Student Load Student Name
2021 - 2025 Co-Supervisor Towards optimising innovation and entrepreneurship outcomes in knowledge-intensive precincts: a comparative study of Australian and Korean contexts Doctor of Philosophy Doctorate Full Time Mr Kevin Chan
2018 - 2021 Co-Supervisor Social networks and cross-cultural employee adjustment: case studies of China Pakistan Economic Corridor projects Doctor of Philosophy Doctorate Full Time Ms Arshia Mukhtar
2013 - 2016 Co-Supervisor The impact of IS outsourcing decisions on competitive advantage: a resource-based view on competitive advantage Doctor of Philosophy Doctorate Part Time Mr Anton Wiesmann
2013 - 2013 Principal Supervisor An exploration of the impact of foreign education on the values and negotiation behavior of Thai students Doctor of Philosophy Doctorate Part Time Mr Sean Gallagher
2009 - 2012 Principal Supervisor The influence of collectivism on customers' cross-buying intentions : focusing on the banking services of Korea and Taiwan Doctor of Philosophy Doctorate Part Time Mr Jung Hong
2009 - 2014 Principal Supervisor Entry strategy for emerging markets in Asia: a conceptual framework Doctor of Philosophy Doctorate Part Time Mr Selwyn Sundaram
2008 - 2012 Co-Supervisor Country-specific factors in the entry strategy of small sized foreign manufacturing firms in emerging markets : Russian experience Doctor of Philosophy Doctorate Part Time Mr Alex Kouznetsov

Date Role Board name Institution name Country
2018 - 2024 Board Member Australia–Korea Business Council Australia–Korea Business Council Australia

Date Role Committee Institution Country
2018 - 2025 Board Member Australia-Korea Business Council Executive Board Australia-Korea Business Council Australia
2011 - 2015 Chair Korean Studies Association of Austrasia Korean Studies Association of Austrasia Australia

Date Role Membership Country
2011 - 2015 President Korean Studies Association of Australasia -

Date Title Engagement Type Institution Country
2017 - 2025 Director of King Sejong Institute Adelaide Public Community Engagement University of South Australia -

Date Institution Department Organisation Type Country
2015 - 2025 Advisory input to government bodies (DFAT, Australia–Korea Foundation, Academy of Korean Studies)/Industry Advisory Groups founder (HRM, Management & Marketing) Advisory input to government bodies (DFAT, Australia–Korea Foundation, Academy of Korean Studies)/Industry Advisory Groups founder (HRM, Management & Marketing) Business and professional Australia

Date Role Editorial Board Name Institution Country
2015 - 2018 Board Member Review of Korean Studies Academy of Korean Studies Korea, Republic of
2014 - 2017 Board Member International Review of Korean Studies University of New South Wales Australia

Date Event Name Event Type Institution Country
2015 - 2025 Major international conferences Symposium Major international conferences -

Date Case Institution Country
2015 - 2025 My work frequently intersects with policy advice and expert commentary in Asia–Pacific economic and diplomatic contexts. My work frequently intersects with policy advice and expert commentary in Asia–Pacific economic and diplomatic contexts. -

Date Engagement Type Partner Name
2017 - 2025 Collaboration King Sejong Institute Foundation and Korean Ministry of Culture, Sports and Tourism

Date Office Name Institution Country
2020 - 2025 Dean of Programs (Management & Marketing) University of South Australia Australia

Date Topic Presented at Institution Country
2005 - 2025 National and international scholarly contributions - National and international scholarly contributions -

Date Title Type Institution Country
2015 - 2025 Extensive review and assessment work - Various -

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