Susan Freeman

Teaching Strengths

Problem solving and critical thinking
Integrating real world business dilemmas
Case-based analysis
Contemporary events linked to key concepts
Student-centred learning

Prof Susan Freeman

Professor of International Business

School of Management

College of Business and Law

Eligible to supervise Masters and PhD - email supervisor to discuss availability.

Available For Media Comment.


Professor Susan Freeman Ph.D. (Marketing), MEdSts, BEco, (Monash University), and DipEd (Institute of Catholic Education) was appointed Professor of International Business in 2015 and the former Dean: Postgraduate and Professional Programs in the University of South Australia Business School (2015-2016). She provides leadership in the areas of international business research and postgraduate teaching and learning to ensure a culture that embraces both scholarship and excellence.
Susan was appointed Adjunct Professor for the Asia Pacific University of Technology and Innovation, Malaysia in 2023. 
In 2019 she was appointed an Honorary Professor Macquarie University, Sydney, Australia in the Macquarie Business School in International Business where she works with colleagues and PhD students in the School of Management.
She was appointed as a Visiting Professor in International Business – Department of Management and International Business at the University of Aalborg, Denmark in 2018.
In 2023 she was awarded the UNISA Business School Distinguished Senior Researcher Staff Award (sole staff winner). In 2022, 2021 and 2018, she was awarded the UniSA Business School Staff Award of Research Excellence Commendation (for significant and sustained high-quality publications).
In 2021 she was awarded the Staff Award – Teaching Commendation Award - UniSA.
In 2020 she was awarded the UNISA Business School Staff Award for Excellence in Collaborative PhD supervision and in 2018 the UNISA Business School Staff Award for Research Excellence Commendation (for significant publications).
In 2018 she was awarded the UNISA Business School Staff Award of Research Excellence Commendation and 2018 Teaching and Learning Excellence Award – Curriculum Leadership (sole staff winner); and 2020, 2021 and 2018 Teaching and Learning Excellence Commendation (top 10% of teaching staff – with teaching evaluations in the highest bracket – “Overall satisfaction with the performance of the staff member”). In 2017, she was awarded the UniSA Business School Achievement in Teaching and Learning Excellence in the category of Students’ Voice – Postgraduate – Inside the Classroom the only staff member to be awarded in the post-graduate area.
Susan was appointed Associate Director of the Australian Centre for Asian Business (ACAB) in 2016-2019. She is Coordinator of Strategy, International Business and Entrepreneurship Research (SIBER) which she founded in 2016 residing within ACAB, UniSA Business School. Susan is a member of UniSA Centre for Workplace Excellence (CWeX) [cwex@unisa.edu.au].
Susan is a Member of the Board of the Hong Kong Research Grants Council (2014-); Vice-President (2014-2019) and Board Member of the Australia New Zealand International Business Association (ANZIBA) (2014-); Member of the Australian Institute of Company Directors (AICD) (2015-) and Member of the Board of the Council for International Trade and Commerce South Australia (CITCSA) (2018-). She was appointed to the Board of ATLAS AFMI, Associate Francophone de Management International as Ambassador of ATLAS AFMI in 2018 and renewed in 2021 and 2023. 
Susan was appointed as Associate-Editor of International Marketing Review (201-3) and Rutgers Business Review (2015-). She sits on the Editorial Review Board of the Journal of Business Research (2015-), International Business Review (2017-) and the Journal of International Entrepreneurship (2015-). Susan was selected by the respective editors-in-chief and editorial boards because of her international research expertise across international marketing, international business and international entrepreneurship.
Susan's research interests include: digital transformation of smaller firms; international business strategy including early accelerated internationalising smaller firms; international entrepreneurship; parent-subsidiary company autonomy;  services internationalisation; Corporate Social Responsibility and global business; and emerging markets, with a focus on the Asian region and on qualitative research. She is widely published in the fields of international business, management, entrepreneurship andmarketing in leading international journals including Journal of World Business, Industrial Marketing Management, Global Strategy Journal, Management International Review, Journal of International Marketing, Journal of Business Research, Journal of Business Ethics, International Business Review, International Human Resource Management, Asia Pacific Journal of Management, Personnel Review, Journal of Services Marketing, International Journal of Wine Business Research, Journal of Brand Management and International Marketing Review among others. Her research in the disciplines of international business, international entrepreneurship and international marketing have made seminal contributions, particularly in advancing theory in the field of rapid internationalising small new ventures and born-global (start-up) strategy; social network theory; and market selection and entry mode choice in emerging vs advanced economies.
From 2010 to 2014 she was Associate Professor of International Business at the University of Adelaide Business School, and Discipline Leader in International Business and Marketing, where she made major contributions to the enhancement of the research culture, established the International Business Research Group and  a established a new Master of International Business program in 2011. In 2011 she was appointed as Associate Dean - Research for the Faculty of Professions. In 2014, she received the Faculty Executive Dean's Commendation for Excellence in Research. From 1995 to 2003 she was lecturer in Marketing; and 2004 to 2009 senior lecturer in Management at Monash University, Australia. From 1990 to 1995 she lived and lectured in the Netherlands and Austria, and also lectured in Belgium and Finland.

Professor Susan Freeman's research interests include: international business strategy including early accelerated internationalising smaller firms; digital transformation; international entrepreneurship; parent-subsidiary company autonomy;  services internationalisation; Corporate Social Responsibility and global business; and emerging markets, with a focus on the Asian region and on qualitative research.

She is widely published in the fields of international business/management/entrepreneurship/marketing in leading international journals including Global Strategy Journal, Management International Review, Journal of World Business, Journal of International Marketing, Journal of Business Research, Journal of Business Ethics, International Business Review, International Human Resource Management, Asia Pacific Journal of Management, Journal of Services Marketing, International Journal of Wine Business Research, Journal of Brand Management and International Marketing Review among others

Her research in the disciplines of international business, strategy; digital transformation; international entrepreneurship and international marketing have made seminal contributions, particularly in advancing theory in the field of internationalising small new ventures and born-global strategy; social network theory; and market selection and entry mode choice in emerging vs advanced economies.

Susan has received a number of competitive research grants from the European Union, Industry and Monash University and University of Adelaide and University of South Australia. She has conducted research with Australia Chamber of Commerce and Industry (ACCI) in Canberra and the UK Trade and Investment, British Consulate on international business in Melbourne, Australia. 

Her research focus and PhD supervision covers four multi-disciplinary areas:

  1. Rapid internationalisation strategy for a) smaller to medium-sized firms (SMEs) and b) parent-subsidiary company autonomy;
  2. Barriers and strategies for digital transformation in SMEs;
  3. International Entrepreneurship and international new ventures (born globals) in knowledge-intensive high-tech sectors (service and manufacturing firms); and
  4. Globalisation and Trade and its impact on corporate responsibility for global business (CRS).

She has supervised to completion: +20 PhDs, 7 Masters by Research and 17 honours students and currently supervises 5 PhDs in International Business Strategy, Digital Transformation; Management and Marketing disciplines in the areas of smaller entrepreneurial rapid internationalisers; cross border international management; global supply chain; foreign direct investment; exporter strategies; CSR and Climate Action strategy; international buyer-seller relationships in emerging markets.

She is a co-supervisor (external) to PhD students at 

1. LAREQUOI Research Centre in Management, ISM-IAE Graduate School  University of Versailles Saint Quentin en Yvelines / Paris-Saclay, France; 

2. School of Social Sciences, Faculty of Business Administration, Reykjavik, Iceland,

3. Department of Marketing and Management, Sydney University, Sydney, Australia,

4. University of Southern Cross, Brisbane, Queensland, Australia, and

5. Monash University, Melbourne, Australia.

In detail, her research covers a range of specific multi-disciplinary topics including: international business strategy, SME digital transformation, trade, globalisation, international entrepreneurship, international buyer-seller relationships, international human resource management, cross-cultural management, parent-subsidiary company autonomy, strategic management of international alliances and networks, organisational sustainability, ethics, and technology, knowledge transfer and innovation management. The comparison of advanced and emerging and developing markets of East and South Asia are of particular interest given our geographic location, with specialisation also occurring in Central and Eastern Europe and Latin America.

Year Citation
2024 Ali, M., Freeman, S., Shen, L., Xiong, L., & Chudhery, M. A. Z. (2024). High-performance work systems in public service units: examining the social capital and ambidexterity as mediating process. Personnel Review, 53(1), 56-75.
DOI WoS14
2024 Ólafsdóttir, B., Kristjánsdóttir, E. S., & Freeman, S. (2024). Paradoxical tensions at multiple levels: a model of unbalanced supranational coopetition. Scandinavian Journal of Management, 40(4), 1-13.
DOI WoS1
2024 Hanv, X., Goxe, F., & Freeman, S. (2024). Internationalization through social networks: a systematic review and future research agenda. International Business Review, 33(4, article no. 102292), 1-31.
DOI WoS8
2024 Lemaire, J. P., Magnier Watanabe, R., & Freeman, S. (2024). Are all cats grey in the dark? Calling for a new taxonomy of internationalizing SMEs. International Journal of Entrepreneurship and Innovation, 25(3), 203-216.
DOI
2023 Guercini, S., & Freeman, S. M. (2023). How international marketers make decisions: exploring approaches to learning and using heuristics. International Marketing Review, 40(3), 429-451.
DOI
2023 Freeman, S., Vissak, T., Nummela, N., & Trudgen, R. (2023). Do technology-focused fast internationalizers' performance measures change as they mature?. International Business Review, 32(5, article 102168), 1-16.
DOI WoS12
2023 Nguyen, H. T. T., Pham, H. S. T., & Freeman, S. (2023). Dynamic capabilities in tourism businesses: antecedents and outcomes. Review of Managerial Science, 17(5), 1645-1680.
DOI Scopus35 WoS34
2023 Cavanagh, A., Kalfadellis, P., & Freeman, S. (2023). Developing successful assumed autonomy-based initiatives: an attention-based view. Global Strategy Journal, 13(1), 176-216.
DOI WoS11
2022 Ólafsdóttir, B., Kristjánsdóttir, E. S., & Freeman, S. (2022). 'We open doors others do not!': position and power of foreign institutional networks. European Management Journal, 40(3), 332-343.
DOI
2022 Ong, X., Freeman, S., Goxe, F., Guercini, S., & Cooper, B. (2022). Outsidership, network positions and cooperation among internationalizing SMEs: an industry evolutionary perspective. International Business Review, 31(3, article no. 101970), 1-18.
DOI WoS18
2022 Wang, D., Vu, T., Freeman, S., & Donohue, R. (2022). Becoming competent expatriate managers: Embracing paradoxes in international management. Human Resource Management Review, 32(3, article no. 100851), 1-14.
DOI Scopus20 WoS18
2021 Yakimova, R., Owens, M., & Freeman, S. (2021). The 'visible hand' behind cooperation in franchising: a model of franchisor practices that influence cooperation within social networks. Industrial Marketing Management, 94, 66-89.
DOI WoS9
2021 Lei, S., Qin, C., Ali, M., Freeman, S., & Shi Jie, Z. (2021). The impact of authentic leadership on individual and team creativity: a multilevel perspective. Leadership and Organization Development Journal, 42(4), 644-662.
DOI WoS34
2021 Nyamrunda, F. C., & Freeman, S. (2021). Strategic agility, dynamic relational capability and trust among SMEs in transitional economies. Journal of World Business, 56(3, article no.101175), 1-26.
DOI WoS72
2021 Khan, H., Freeman, S., & Lee, R. (2021). New product performance implications of ambidexterity in strategic marketing foci: a case of emerging market firms. Journal of Business and Industrial Marketing, 36(3), 390-399.
DOI WoS21
2021 Liu, M., Freeman, S., & Murad, M. W. (2021). A model of corporate culture, strategic change and corporate performance: an empirical study of the Chinese construction industry. International journal of Chinese culture and management, 5(1), 1-29.
DOI
2020 Vissak, T., Francioni, B., & Freeman, S. (2020). Foreign market entries, exits and re-entries: the role of knowledge, network relationships and decision-making logic. International business review, 29(1, article no. 101592), 1-22.
DOI WoS79
2019 Tucker, B. P., Waye, V., & Freeman, S. (2019). The use and usefulness of academic research: an EMBA perspective. International journal of management education, 17(3), 1-18.
DOI Scopus12 WoS8
2019 Ali, M., Lei, S., Freeman, S., & Khan, M. M. (2019). Implemented and perceived high-performance work system and its effect on branch performance: a 2-1-2 mediational multilevel approach. Employee relations, 41(4), 793-810.
DOI Scopus18 WoS16
2018 Shane, E., Murad, M. W., & Freeman, S. (2018). Factors influencing price premiums of Australian wine in the UK market. International journal of wine business research, 30(1), 96-116.
DOI Scopus9 WoS5
2018 Hoang, H., Rao Hill, S., Lu, V., & Freeman, S. (2018). Drivers of service climate: an emerging market perspective. Journal of Services Marketing, 32(4), 476-492.
DOI Scopus26 WoS20
2018 Zhu, Y., Freeman, S., & Cavusgil, S. T. (2018). Service quality delivery in a cross-national context. International Business Review, 27(5), 1022-1032.
DOI WoS19
2018 Ngasri, N. E. M., & Freeman, S. (2018). Conceptualizing network configurations as dynamic capabilities for emerging market born-globals. International studies of management and organization, 48(2), 221-237.
DOI Scopus11
2018 Lazaris, M., & Freeman, S. (2018). An examination of global mindset and international market opportunities among SMEs. International studies of management and organization, 48(2), 181-203.
DOI
2017 Cavanagh, A., Freeman, S., Kalfadellis, P., & Cavusgil, S. T. (2017). How do subsidiaries assume autonomy? A refined application of agency theory within the subsidiary-headquarters context. Global strategy journal, 7(2), 172-192.
DOI Scopus36 WoS31
2017 Wang, D., Fan, D., Freeman, S., & Zhu, C. J. (2017). Exploring cross-cultural skills for expatriate managers from Chinese multinationals: congruence and contextualization. Asia Pacific journal of management, 34(1), 123-146.
DOI Scopus52 WoS45
2017 Cavanagh, A., Freeman, S., Kalfadellis, P., & Herbert, K. (2017). Assigned versus assumed: towards a contemporary, detailed understanding of subsidiary autonomy. International business review, 26(6), 1168-1183.
DOI WoS21
2017 Yakimova, R., Mavondo, F., Freeman, S., & Stuart, H. (2017). Brand champion behaviour: its role in corporate branding. Journal of brand management, 24(6), 575-591.
DOI Scopus13 WoS7
2017 Hoang, H., Rao Hill, S., Freeman, S., Lu, V., & Imrie, B. (2017). Developing service climate in local vs. foreign firms in smaller Asian emerging markets: a resource-based and social exchange perspective. International Journal of Human Resource Management, 28(4), 627-656.
DOI Scopus15 WoS12
2014 Wang, D., Feng, T., Freeman, S., Fan, D., & Zhu, C. (2014). Unpacking the "skill - cross-cultural competence" mechanisms: Empirical evidence from Chinese expatriate managers. International Business Review, 23(3), 530-541.
DOI Scopus54 WoS46
2014 Trudgen, R., & Freeman, S. (2014). Measuring the Performance of Born-Global Firms Throughout Their Development Process: The Roles of Initial Market Selection and Internationalisation Speed. Management International Review, 54(4), 551-579.
DOI Scopus78 WoS68
2014 Felzensztein, C., Stringer, C., Benson-Rea, M., & Freeman, S. (2014). International marketing strategies in industrial clusters: insights from the Southern Hemisphere. Journal of Business Research, 67(5), 837-846.
DOI Scopus80 WoS66
2014 Smans, M., Freeman, S., & Thomas, J. (2014). Immigrant entrepreneurs: the identification of foreign market opportunities. International Migration, 52(4), 144-156.
DOI Scopus32 WoS25
2014 Hah, K., & Freeman, S. (2014). Multinational enterprise subsidiaries and their CSR: A conceptual framework of the management of CSR in smaller emerging economies. Journal of Business Ethics, 122(1), 125-136.
DOI Scopus140 WoS117
2013 Wang, D., Freeman, S., & Zhu, C. (2013). Personality traits and cross-cultural competence of Chinese expatriate managers: a socio-analytic and institutional perspective. International Journal of Human Resource Management, 24(20), 3812-3830.
DOI Scopus53 WoS44
2013 Freeman, S., Deligonul, S., & Cavusgil, T. (2013). Strategic re-structuring by born-globals using outward and inward-oriented activity. International Marketing Review, 30(2), 156-182.
DOI Scopus66 WoS49
2012 Freeman, S., Giroud, A., Kalfadellis, P., & Ghauri, P. (2012). Psychic distance and environment: Impact on increased resource commitment. European Business Review, 24(4), 351-373.
DOI Scopus16 WoS14
2012 Freeman, S., Hutchings, K., & Chetty, S. (2012). Born-Globals and Culturally Proximate Markets. MIR: Management International Review, 52(3), 425-460.
DOI Scopus50 WoS47
2012 Bangara, A., Freeman, S., & Schroder, B. (2012). Legitimacy and accelerated internationalisation: an Indian perspective. Journal of World Business, 47(4), 623-634.
DOI Scopus113 WoS99
2012 Freeman, S., & Cavanagh, A. (2012). The development of subsidiary roles in the motor vehicle manufacturing industry. International Business Review, 21(4), 602-617.
DOI Scopus30 WoS25
2012 Freeman, S., Daniel, L., & Murad, W. (2012). Knowledge and network development for service firm entry into emerging Asian markets. Asian Business & Management, 11(1), 101-122.
DOI Scopus9 WoS8
2012 Freeman, S., & Lindsay, S. (2012). The effect of ethnic diversity on expatriate managers in their host country. International Business Review, 21(2), 253-268.
DOI Scopus32 WoS30
2011 Eibel-Spanyi, K., & Freeman, S. (2011). The role of knowledge transfer and network relationships for stimulating growth in the professional services sector. International Journal of Economics and Business Research, 3(5), 494-513.
DOI
2010 Freeman, S., Hutchings, K., Lazaris, M., & Zyngier, S. (2010). A model of rapid knowledge development: The smaller born-global firm. International Business Review, 19(1), 70-84.
DOI
2009 Matanda, M., & Freeman, S. (2009). Effect of perceived environmental uncertainty on exporter-importer inter-organisational relationships and export performance improvement. International Business Review, 18(1), 89-107.
DOI
2008 Freeman, S., & Sandwell, M. (2008). Professional service firms entering emerging markets: the role of network relationships. The Journal of Services Marketing, 22(3), 198-212.
DOI
2007 Cray, D., Inglis, L., & Freeman, S. (2007). Managing the arts: leadership and decision making under dual rationalities. Journal of Arts Management Law and Society, 36(4), 295-313.
DOI
2007 Freeman, S., & Cavusgil, S. (2007). Toward a Typology of Commitment States Among Managers of Born-Global Firms: A Study of Accelerated Internationalization. Journal of International Marketing, 15(4), 1-40.
DOI
2007 Freeman, S., Cray, D., & Sandwell, M. (2007). Networks and Australian professional services in newly emerging markets of Asia. International Journal of Service Industry Management, 18(2), 152-166.
DOI
2006 Freeman, S., & Reid, I. (2006). Constraints facing small western firms in transitional markets. European Business Review, 18(3), 187-213.
DOI
2006 Freeman, S., Edwards, R., & Schroder, B. (2006). How Smaller Born-Global Firms Use Networks and Alliances to Overcome Constraints to Rapid Internationalization. Journal of International Marketing, 14(3), 33-63.
2006 Reid, I., & Freeman, S. (2006). Foreign market-entry into central and eastern Europe: Australian firms in Poland and the Czech Republic. Journal of East-West Business, 12(2), 109-129.
DOI
2004 Freeman, S., & Browne, E. (2004). The influence of national culture on dissolution communication strategies in Western versus Asian business relationships : a theoretical model. Supply Chain Management, 9(2), 169-182.
DOI

Year Citation
2021 Nyamrunda, F., & Freeman, S. (2021). Small and medium enterprises in transitional East African economies: the case of Tanzania. In S. M. Apisa, & E. Milliot (Eds.), Source details - Title: Doing Business in Africa: from economic growth to societal development (pp. 277-307). Switzerland: Springer.
DOI
2019 Marinova, S., Freeman, S., & Marinov, M. A. (2019). Value creation in context: a value chain locus perspective. In M. A. Marinov (Ed.), Source details - Title: Value in Marketing: Retrospective and Perspective Stance (pp. 180-210). US: Taylor and Francis.
2018 Campos, L., Axinn, C., Freeman, S., & Suder, G. (2018). Motivation to internationalise: evidence from Brazilian shoe firms. In N. Dominguez, & U. Mayrhofer (Eds.), Source details - Title: Key success factors of SME internationalisation: a cross-country perspective (pp. 257-281). UK: Emerald.
2017 Kalfadellis, P., & Freeman, S. (2017). 'After-care' service provision and repeat investment. In K. Ibeh (Ed.), Source details - Title: Growth frontiers in international business (pp. 47-67). Switzerland: Palgrave Macmillan.
DOI
2017 Ong, X., & Freeman, S. (2017). Understanding Chinese immigrants in Prato's industrial district: benefits to local entrepreneurs. In S. Guercini (Ed.), Source details - Title: Native and immigrant entrepreneurship. Lessons for local liabilities in globalization from the Prato case study (pp. 189-207). Switzerland: Springer.
DOI
2016 Neesham, C., & Freeman, S. (2016). Value creation as business commitment to responsible consumption. In M. Schwartz, H. Harris, & D. R. Comer (Eds.), Source details - Title: The contribution of love, and hate, to organizational ethics (pp. 207-229). UK: Emerald Group Publishing.
DOI
2015 Ong, X., Freeman, S., & Cooper, B. K. (2015). Debunking the Chinese threat: Findings from Prato. In Chinese Migration to Europe Prato Italy and Beyond (pp. 233-249). Palgrave Macmillan UK.
DOI
2015 Lazaris, M., Mohamad, N. N. E., & Freeman, S. (2015). Reactive and proactive international entrepreneurial behaviour: causation and effectuation. In P. Ghauri, & V. H. Kirpalani (Eds.), Source details - Title: Handbook of research on international entrepreneurship strategy (pp. 22-44). UK: Edward Elgar Publishing.
DOI Scopus6
2015 Freeman, S., Hoang, H., & Murad, W. (2015). The nature of relationships within supply networks and their role in the delivery of services in East Asian emerging markets. In C. Findlay (Ed.), ASEAN and Regional Free Trade Agreements (1 ed., pp. 344-366). Abingdon, Oxon: Routledge.
2015 Ong, X., Freeman, S., & Cooper, B. (2015). Debunking the Chinese threat: findings from Prato. In L. Baldassar (Ed.), Source details - Title: Chinese migration to Europe: Prato, Italy and beyond (pp. 233-249). United Kingdom: Palgrave Macmillan.
DOI
2013 Hill, S. R., Troshani, I., & Freeman, S. (2013). An eclectic perspective on the internationalization of Australian mobile services SMEs. In Small and Medium Enterprises Concepts Methodologies Tools and Applications (Vol. 2, pp. 862-880). IGI Global.
DOI
2013 Rao Hill, S., Troshani, I., & Freeman, S. (2013). An eclectic perspective on the internationalization of Australian mobile services SMEs. In I. Lee (Ed.), Mobile Services Industries, Technologies, and Applications in the Global Economy (1 ed., pp. 55-73). United States: IGI Global.
DOI
2012 Freeman, S. (2012). Born global firms' use of networks and alliances: a social dynamic perspective. In M. Gabrielsson, & V. Manek Kirpalani (Eds.), Handbook of Research on Born Globals (1 ed., pp. 128-144). United Kingdom: Edward Elgar Publishing Limited.
DOI Scopus5
2008 Freeman, S., & Lim, C. (2008). Trust, dependency and reciprocity: interconnections of key dimensions of Guanxi. In C. Harvie, & B. Lee (Eds.), Small and Medium Sized Enterprises in East Asia: Sectoral and Regional Dimensions (1 ed., pp. 112-134). Cheltenham, UK: Edward Elgar Publishing Limited.
2005 Freeman, S. (2005). Benefits of 'clustering' and niche strategies: how SMES in the Australian wine industry can develop a competitive advantage for international expansion. In International Marketing (3 ed., pp. 465-470). Australia.
2005 Freeman, S. (2005). Key issues in understanding the internationalization process of the small firm: An Australian perspective. In C. Harvie, & B. Lee (Eds.), Sustaining Growth and Performance in East Asia: The Role of Small and Medium Sized Enterprises (1 ed., pp. 209-233). Cheltenham, UK: Edward Elgar Publishing Limited.

Year Citation
2013 Shahid, Z., Freeman, S., Rao, H. S., & Dimitratos, P. (2013). Role of networks in SMEs from emerging market economies. In AIB-UKI conference 2013. US: Academy of International Business.
2013 Nyamrunda, F., Freeman, S., & Medlin, C. (2013). The linkage among trust and distrust in the SMEs export relationships. In Consortium for International Marketing Research - CIMaR- 2013 Annual Conference. Australia.
2013 Shane, E., Freeman, S., & Murad, W. (2013). Objectively measured factors affecting the price of exported Australian wines. In Academy of International Annual Business Conference (pp. 108). United States: International Business Academy.
2011 Corral de Zubielqui, G., & Freeman, S. (2011). An Exploration of collaboration, import and export relationships, and firm age. In ANZIBA 2011 Conference Vol. 2011. Melbourne, Victoria.
2009 Freeman, S. (2009). Unique motivations, strategies and challenges for Chinese outward foreign direct investment. In Proceedings of Australia New Zealand International Business Academy (ANZIBA) 2009 (pp. 0 pages). Australia: ANZIBA - Australia and New Zealand International....
2009 Freeman, S. (2009). The evolution of subsidiary roles in the Australian motor vehicle manufacturing industry. In Proceedings of ANZIBA 2009 (pp. 0 pages). Australia: ANZIBA - Australia and New Zealand International....
2008 Freeman, S., Lazaris, M., & Zyngier, S. (2008). Effect of trust on Absorptive capacity of Smaller born-Global Suppliers. In Business & Economics Society International (BESI) 2008 Conference (pp. 1-15). Switzerland.
2008 Bangara, A., Freeman, S., & Schroder, W. (2008). The affect of domestic experience on the internationalisation of smaller Indian firms. In Academy of International Business (AIB) 2008 Annual Conference. Italy: Academy of International Business.
2007 Freeman, S. (2007). International market selection by Indian SMES: The influence of psychic distance and networks. In AIB - UK Chapter London, United Kingdom 2007 (pp. 0 pages). Kings-College, London.
2007 Kerrigan, F., & Freeman, S. (2007). Towards a typology of interpersonal relationship development: The international art market. In 23rd IMP-conference proceedings (pp. 1-26). Manchester, United Kingdom: The IMP Group.
2007 Freeman, S. (2007). An integrated framework of de-internationalization strategies for smaller born-globals. In 23rd IMP-conference proceedings (pp. 1-20). Manchester, UK: The IMP Group.
2006 Freeman, S. (2006). From emerging to developed markets: Entrepreneurship in smaller exporting firms. In Australia New Zealand Academy of Management (ANZAM) Annual Conference 2006 (pp. 0 pages). Rockhampton, QLD.
2006 Cray, D., Inglis, L., & Freeman, S. (2006). Strategic decision making in the arts: Topics and processes. In Proceedings of Australian Centre for Research in Employment and Work (pp. 1-14). Melbourne: Monash University.
2006 Cray, D., & Freeman, S. (2006). Shared leadership in arts organisations. In Australia and New Zealand Third Sector Research Eighth Biennial Conference: Navigating New Waters (pp. 0 pages). Adelaide, Australia.
2006 Bangara, A., Freeman, S., & Kalfadellis, P. (2006). Use of networks and international knowledge by service firms in emerging markets of Asia. In Conference Proceeding: Academy of International Business (AIB) 2006 (pp. 216). Beijing, China: Peking University, Guanghua School of Management.
2006 Bangara, A., Freeman, S., & Kalfadellis, P. (2006). From emerging to developed markets: entrepreneurship in smaller exporting firms. In Conference Proceeding Academy of International Business (AIB) 2006 (pp. 104). Beijing, China: Peking University, Guanghua School of Management.
2006 Matanda, M., & Freeman, S. (2006). Using buyer-seller relationships to manage perceived environmental uncertainty in export markets: perspectives of suppliers in developing countries. In Leadership & Management Studies in Sub-Sahara Africa (pp. 0 pages). Zanzibar, Tanzania.
2006 Lazaris, M., & Freeman, S. (2006). How organizational resources may inhibit the internationalization of older SMEs. In J. Kennedy, & L. Di Milla (Eds.), Proceedings of the 20th ANZAM Conference : Management : pragmatism, philosophy, priorities (pp. 1-22). Rockhampton, QLD: Central Queensland University.
2006 Freeman, S. (2006). Location advantages and repeat investment : geographic origin and industry effects of foreign subsidiaries in Australia. In Proceedings of ANZIBA conference, 2006 (pp. 0 pages). Hong Kong: Hong Kong Institute of Business Studies, Lingnan University.
2006 Bangara, A., & Freeman, S. (2006). Going global : institutional barriers to internationalisation for smaller Indian exporters. In J. Kennedy, & L. Di Milla (Eds.), Proceedings of the 20th ANZAM Conference : Management : pragmatism, philosophy, priorities (pp. 1-20). Rockhampton, QLD: Central Queensland University.
2006 Kalfadellis, P., Gray, J., & Freeman, S. (2006). The relationship between location advantages and investment intentions : perceptions of foreign subsidiaries operating in Australia. In ANZIBA 2006 abstracts and programme : Australia-New Zealand International Business Academy : Wellington, New Zealand 16-18 November 2006 (pp. 0 pages). Victoria: Victoria University of Wellington.
2006 Cray, D., & Freeman, S. (2006). Leading arts organizations: Traditional styles or different realities?. In Proceedings of Australian Centre for Research in Employment and Work, Department of Management Working Paper Series (pp. 1-13). Victoria: Monash University. Faculty of Business and Economics.
2006 Kalfadellis, P., Gray, J., & Freeman, S. (2006). The environmental factors that impact on foreign subsidiaries operating in Australia. In Conference Proceedings of the International Management Development Association (IMDA) (pp. 1-16). Granada, Spain: International Management Development Association.
2006 Kalfadellis, P., Gray, J., & Freeman, S. (2006). Established foreign subsidiary attitudes to the environment: an Australian perspective. In Proceedings of the European International Business Academy (EIBA) (pp. 1-18). Melbourne: Monash University.
2005 Freeman, S. (2005). Small exporters : a unifying framework of their internationalisation paths. In Proceedings of ANZIBA Conference, 2005 (pp. 1-16). Melbourne: ANZIBA.
2005 Reid, I., & Freeman, S. (2005). A post-entry framework in the transitional market context. In Conference Proceeding Australia New Zealand International Business Academy (ANZIBA) 2005 (pp. 1-21). Melbourne: Monash University.
2005 Freeman, S. (2005). The 'national interest' and the screening of foreign direct investment in Australia. In Proceedings of ANZIBA Conference, 2005 (pp. 1-12). Melbourne: ANZIBA, Monash University.
2005 Freeman, S. (2005). Drivers and barriers facing smaller emergent market exporters entering developed markets. In Conference Proceedings Australia New Zealand International Business Academy (ANZIBA) 2005 (pp. 1-12). Melbourne: Monash University.
2005 Freeman, S. (2005). International entrepreneurship : antecedents and outcomes. In Conference Proceeding (ANZIBA) (pp. 1-15). Melbourne: Monash University.
2004 Freeman, S., Young, L., & Lim, C. (2004). Business to business relationships in Chinese contexts : conceptualising the interconnections and outcomes of key Guangxi constructs. In Proceedings of EMAC Vol. 2004;. Murcia, Spain: EMAC.
2004 Freeman, S., Browne, E., & Edwards, R. (2004). Managing dissolution in Chinese-German buyer-seller relationships. In 18th Annual Conference of the Australian and New Zealand Academy of Managemen (pp. ANZAM 2004, 8-11 December 2004, Dunedin, New Zealand). Dunedin, N.Z.: University of Otago.
2003 Freeman, S., Lim, C., & Ewing, M. (2003). Dependency, reciprocity and trust in Sino-Australian business relationships. Asian Business and Economics Research Unit.
2003 Freeman, S., Matanda, M., & Lam, T. (2003). The relationship between market orientation, internal marketing process and Guanxi. Asian Business and Economics Research Unit.
2002 Freeman, S., & Freer, C. (2002). Use of formal and informal control mechanisms in international joint ventures : Australian and Indian joint venture partnerships. In Proceedings of the 18th IMP conference, Dijon Vol. 2002 (pp. www1-www17). Dijon, France: Dijon-Burgundy School of Business.
2002 Freer, C., & Freeman, S. (2002). A dual perspective of control in international marketing joint ventures : a study of Australian joint ventures in India. Deakin University.

Year Citation
2013 Chen, Y., Freeman, S., Boehe, D., & Wang, D. (2013). How do newly formed networks lead to relational trust?. Poster session presented at the meeting of Consortium for International Marketing Research - CIMaR- 2013 Annual Conference. Australia.
2012 Shahid, Z., Freeman, S., & Rao, H. S. (2012). Non-linear Internationalization if Born-Global Firms in Emerging Economies. Poster session presented at the meeting of 20th Consortium for International Marketing Research. Taiwan.
2012 Hoang, H., Freeman, S., Lu, V. N., & Rao, H. S. (2012). Antecedents of Service Climate in Emerging Markets: An Exploration of Local and Foreign Service Providers in Vietnam. Poster session presented at the meeting of Academy of International Business Conference (AIB). United States: Academy of International Business.
2012 Tornroos, J. A., Freeman, S., & Medlin, C. (2012). A time-space network approach to corporate internationalization. A theoretical reconceptualization. Poster session presented at the meeting of Industrial Marketing and Purchasing (IMP) Conference. Italy.
2012 Ho, J., Plewa, C., Freeman, S., & Lu, V. (2012). Strategic Orientations in High-Tech Firms. Poster session presented at the meeting of Australian and New Zealand Marketing Academy Conference. Adelaide.
2012 Felzensztein, C., Benson Rea, M., Stringer, C., & Freeman, S. (2012). Capability-based exploration-exploitation model of internationalization: a marketing perspective. Poster session presented at the meeting of Business Association of Latin American Studies (BALAS) 2012 Conference. Brazil.
2012 Freeman, S., Hoang, H., Rao, H. S., & Lu, V. N. (2012). Creating a Favourable Service climate in Emerging Markets. Poster session presented at the meeting of 20th Consortium for International Marketing Conference Proceedings. Taiwan.
2010 Freeman, S., & Hutchings, K. (2010). Why do born-global and older firms initially access culturally proximate markets?. Poster session presented at the meeting of Academy of International Business (AIB) 2008 Annual Conference. Brazil: Academy of International Business.
2010 Freeman, S., & Trudgen, R. (2010). The Impact of Global Crisis on the Performance of New Ventures. Poster session presented at the meeting of Academy of International Business (AIB) 2010 Annual Conference. Brazil: Academy of International Business.
2009 Freeman, S., Hutchings, K., Lazaris, M., & Zyngier, S. (2009). Factors leading to new knowledge in early internationalizing smaller born-global firms. Poster session presented at the meeting of Proceedings of the 51st Annual Meeting of the Academy of International Business "Is the World Flat or Spiky? Implications for International Business". US: Academy of International Business.
2009 Lazaris, M., & Freeman, S. (2009). Domestic Market Operations and Internationalization: How domestically acquired knowledge and networks constrain internationalization. Poster session presented at the meeting of Academy of International Business (AIB) 2009 Annual Conference. United States: Academy of International Business.
2008 Freeman, S., Kelfadellis, P., & Giroud, A. (2008). The effect of psychic distance on repeat investment decisions: Australian firms' early investment in the United Kingdom. Poster session presented at the meeting of Proceedings of the 50th Annual Meeting of the Academy of International Business. Italy: Academy of International Business.
  • Disability NOT Inability: The management control implications of workers living with intellectual disability, Accounting And Finance Association of Australia And New Zealand Limited, 28/06/2021 - 01/12/2023

  • Australian Chamber of Industry and Commerce (ACCI) Trade Report 2020/2021, Australian Chamber of Commerce and Industry, 01/10/2020 - 31/03/2021

  • ACCI Trade Report 2018, Australian Chamber of Commerce and Industry, 26/04/2018 - 31/05/2018

Courses I teach

  • BUSS 5251 International Business (2025)
  • BUSS 5300 Global Business Environment (2025)
  • BUSS 5424 Strategic Thinking: Concepts and Tools (2025)
  • BUSS 5425 Managing People and Organisations (2025)
  • BUSS 5251 International Business (2024)
  • BUSS 5300 Global Business Environment (2024)

Date Role Research Topic Program Degree Type Student Load Student Name
2025 Principal Supervisor - Doctor of Philosophy Doctorate Full Time Miss Jessica Flood
2019 Principal Supervisor - Doctor of Philosophy Doctorate Full Time Mr Thomas Horatio John Cadd

Date Role Research Topic Program Degree Type Student Load Student Name
2011 - 2014 Co-Supervisor Multiple Strategic Orientations and Business Performance: A Comprehensive Investigation of High-Tech Firms Doctor of Philosophy Doctorate Full Time Miss Joanne Ho
2010 - 2014 Co-Supervisor Antecedents of service climate: Local vs. foreign service firms in an emerging market context Doctor of Philosophy Doctorate Full Time Mr Hung Hoang
2010 - 2012 Principal Supervisor The Internationalisation of Immigrant Ethnic Entrepreneurs Doctor of Philosophy Doctorate Full Time Ms Melanie Jade Smans

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