Kate Sansome
Higher Degree by Research Candidate
Adelaide Business School
Faculty of the Professions
Kate Sansome is a PhD Researcher and Causal Lecturer in Marketing at The University of Adelaide. Her research interests lie in understanding how consumers perceive Brand Transparency. She graduated with a Bachelor’s Degree in Media majoring in Marketing and holds an Honours Degree of Bachelor of Commerce (First Class) from The University of Adelaide. Kate was awarded a University Medal for outstanding academic performance whilst completing an undergraduate Honours degree at The University of Adelaide. With experience at both undergraduate and postgraduate level, Kate’s teaching experience includes Market Research, Brand Management, International Marketing and Marketing Management. Her industry experience encompasses digital marketing, communications, and graphic and website design. She has worked in various industries including e-commerce, non-profit, fashion and the music industry. With a passion for creativity, social justice and sustainability, Kate hopes to make a positive impact with her marketing research career.
My research involves understanding Brand Transparency from the consumer perspective.
-
Expand
-
Appointments
Date Position Institution name 2021 Casual Lecturer University of Adelaide 2019 Marketing Academic Tutor The University of Adelaide -
Education
Date Institution name Country Title 2019 - 2019 The University of Adelaide Australia Honours Degree of Bachelor of Commerce 2014 - 2018 The University of Adelaide Australia Bachelor of Media (Marketing) -
Research Interests
-
Expand
-
Conference Items
Year Citation 2019 Sansome, K., Wilkie, D., & Conduit, J. (2019). The multidimensional construct of transparency and its implications. Poster session presented at the meeting of .. Wellington, New Zealand.
In 2021, Kate Sansome is a Casual Lecturer and Marketing Academic Tutor in Delivering Customer Insights III (formerly Market Research).
Marketing Academic Tutor for undergraduate courses:
MARKETING 1001 - Introduction to Marketing (2019, 2020)
MARKETING 2506 - Building & Managing Brands (2019, 2020)
MARKETING 3006 - Delivering Customer Insights (2019, 2020, 2021)
MARKETING 3501 - Marketing to the World (2019, 2020)
Marketing Academic Tutor for postgraduate courses:
MARKETING 7104 - Marketing Management (2020)
Postgraduate assessment and exam marking on an ad hoc basis.
Guest presenter/lecturer:
MARKETING 3510 - Contemporary Issues in Marketing (2019, 2020)
MARKETING 1001 - Introduction to Marketing (Sem 2, 2020) on the lecture topic "Market Research"
Connect With Me
External Profiles
