Harrison De Picot
Higher Degree by Research Candidate
Adelaide Business School
Faculty of Arts, Business, Law and Economics
Harrison de Picot is a current PhD Candidate (Marketing) and Lecturer at the University of Adelaide Business School. His research interests include exploring brand engagement, maximising sports clubs' relationships with their fans, & explaining phenomena we see in sports.
In 2020, Harrison graduated with a Bachelor of Commerce (Marketing) degree from the University of Adelaide, and returned in 2021 to complete an Honours Degree of Bachelor of Commerce (Marketing) with first-class Honours.
Harrison additionally lectures for the University of Adelaide’s undergraduate Marketing courses in brand management, conceptual studies and data analysis, and his passion for research in sports brand engagement.
- Multi-Actor Engagement
- Sports Marketing
- Brand Engagement
- Consumer Psychology
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Language Competencies
Language Competency English Can read, write, speak, understand spoken and peer review French Can read, write, speak and understand spoken German Can speak -
Education
Date Institution name Country Title 2022 - 2025 The University of Adelaide Australia Doctor of Philosophy 2021 - 2021 The University of Adelaide Australia Honours Degree of Bachelor of Commerce 2018 - 2020 The University of Adelaide Australia Bachelor of Commerce (Marketing) -
Research Interests
Lecturer
- Contemporary Issues in Marketing MARKETNG 3510
- Building & Managing Brands MARKETNG 2506
- Delivering Customer Insights MARKETNG 2006
Teacher
- Contemporary Issues in Marketing MARKETNG 3510
- Marketing to the World MARKETNG 3501
- Building & Managing Brands MARKETNG 2506
- Consumer Behaviour MARKETNG 2501
- Marketing Strategy MARKETNG 2010
- Delivering Customer Insights MARKETNG 2006
- Introduction to Marketing MARKETNG 1001
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Memberships
Date Role Membership Country 2023 - ongoing Member Sports Management Association of Australia & New Zealand Australia -
Industry Partnerships
Date Engagement Type Partner Name 2023 - ongoing Collaboration RMIT Univeristy
Connect With Me
External Profiles
