
Gediminas Lipnickas
Higher Degree by Research Candidate
Adelaide Business School
Faculty of Arts, Business, Law and Economics
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Journals
Year Citation 2020 Lipnickas, G., Conduit, J., Plewa, C., & Wilkie, D. (2020). How much is enough? The role of effort in market shaping. Journal of Business and Industrial Marketing, 35(9), 1441-1451.
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