Research Interests
Marketing Marketing Communications Marketing Management Sport and Leisure ManagementMr Liam Moss
Higher Degree by Research Candidate
School of Marketing
College of Business and Law
Current PhD student at the University of Adelaide with a focus on customer engagement. Particularly focusing on engagement dispositions and how they influence a customer's actions. My research has a context on sport, an area that I am particularly passionate about.
| Date | Position | Institution name |
|---|---|---|
| 2021 - ongoing | Estimator | Aliview Group |
| Date | Institution name | Country | Title |
|---|---|---|---|
| 2019 - 2019 | University of Adelaide | Australia | Honours Degree (Commerce) |
| 2016 - 2018 | University of Adelaide | Australia | Bachelor of Commerce |
| Year | Citation |
|---|---|
| 2019 | Moss, L., Wilkie, D., & Plewa, C. (2019). An evolutionary perspective of sports consumption. In Australian and New Zealand Marketing Academy Conference proceedings. Wellington. |
Liam has previously taught: Introduction to Marketing, Building & Managing Brands, Understanding Consumers (Masters) and has done seminars in Contemporary Issues in Marketing.
Currently, Liam is teaching Building & Managing Brands
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